The University adheres to a differentiated, specialized development strategy and aligns its academic offerings with regional economic needs, aspiring to be the premier institution for small and medium-sized enterprise (SME) growth. Guided by an ethos of innovation and entrepreneurship, it has developed a new “business-focused” disciplinary framework, introduced micro-majors and honors cohorts for cultivating versatile talent, and is actively advancing reforms in new liberal arts education. These efforts aim to build top-tier academic programs that spur progress in all disciplines.
Emphasizing a “student-centered” philosophy, the University has established four key competency areas—innovation and entrepreneurship, integrity, financial literacy, and practical skills—and implemented a three-tiered practice-based curriculum (“fundamental practice–professional practice–comprehensive application practice”) to foster highly capable graduates with strong professional competencies and entrepreneurial spirit. Drawing on the resources of various industry alliances, specialized institutes, and practice bases, the University is developing an advanced, innovative, and challenging course library, which includes flagship offerings in civic education, industry-academia collaboration, and innovation and entrepreneurship, as well as distinctive teaching materials in these areas. Stemming from national and provincial directives on “Four-New” development (new engineering, new medicine, new agriculture, new liberal arts), the University has released the “New Liberal Arts Talent Development Reform Project Guide” to drive a systematic, three-year improvement plan.
Currently, the University offers 45 undergraduate majors spanning six main disciplinary fields—economics, management, engineering, humanities, arts, and history. Among these is China’s first undergraduate major in Entrepreneurship Management. The University is home to four nationally recognized first-class undergraduate programs and 11 at the provincial level, alongside numerous emerging, specialized, and priority majors at both the provincial and municipal levels. Guided by the “Implementation Plan for Building First-Class Undergraduate Programs,” it continually strengthens academic quality. Additionally, under the “Micro-Major Management Measures,” the University has launched three pilot micro-majors: Digital Insurance, Data-Intelligent Human Resources Management, and Cultural Artifact Authentication and Testing.
The University boasts five nationally rated first-class courses and 127 at the provincial level, driven by its “Implementation Plan for First-Class Course Development,” which has established a robust library of high-quality offerings. Seven courses have earned provincial recognition as model programs for integrating civic education (course-based moral education), and 24 MOOCs have been approved at the municipal level. One hundred seven courses serve as University-level civic education models (including both subject-based moral education and dedicated moral education courses), and 133 feature industry-academia integration. In addition, the University has received six “Four-New” key textbook projects under Zhejiang Province’s 14th Five-Year Plan and published 65 integrated industry-academia textbooks, 28 of which are available online. In 2022, it initiated 12 provincial teaching reform projects, and during 2022–2023, it launched 170 University-level projects under the new liberal arts framework, including 67 designated as key initiatives.
(The above data has been updated as of January 2025)